Market guide · Asia-Pacific
Selling in Japan
Credit cards dominate online spending in Japan, with JCB alongside the international networks. Paying at a convenience store remains a familiar choice for shoppers who prefer not to use a card.
| Currency | Japanese yen (JPY) |
|---|---|
| Languages | Japanese |
| Region | Asia-Pacific |
| Local acquiring | Available |
| Settlement | T+3 |
| Payout rail | Zengin · Same day |
| Import consumption tax | Consumption tax · 10% |
Popular payment methods
Share of online payments by method. Illustrative figures.
| Visa, Mastercard, Amex | 68% (68% of online payments) |
|---|---|
| Konbini | 10% (10% of online payments) |
| PayPay | 10% (10% of online payments) |
| Apple Pay | 5% (5% of online payments) |
How to launch in Japan
- 1Open a sandbox accountTest every flow for Japan with test cards and methods before you sign anything.
- 2Turn on local methodsStart with Konbini, PayPay, Apple Pay.
- 3Process domesticallyDomestic processing in Japan avoids cross-border fees and lifts approval rates.
- 4Settle in JPYHold JPY and convert when you choose, or pay out locally.
- 5Show duty-inclusive pricesQuote Consumption tax and duties at checkout so nothing is due on delivery.
- 6Go liveVerify your business, switch your keys and watch the first orders arrive.
Duties and import tax
Consumption tax at 10% applies to most imported goods.
Thresholds: Duty and tax generally waived on goods valued under JPY 10,000
Estimate landed cost for an orderRegulatory notes
- Card issuers are rolling out mandatory online authentication for e-commerce payments.
- Merchants must display seller details under the Act on Specified Commercial Transactions.
Placeholder notes for the prototype, not legal advice.
Customer story nearby
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Other markets in Asia-Pacific
Launch in Japan
Try the Japan flow in the sandbox, or talk to us about your rollout.